WordPress makes it easy to write articles and create blog pots. However, generating a steady flow of content may not be so easy. To keep things fresh and exciting, take advantage of the “sticky” post feature in WordPress.
A sticky post is like featuring your article as front-page news or plastering it to a billboard. It puts the most important article – the one you really want your readers to see – at the top of the blog. If you aren’t sure what a post is, check out my article on A ‘Post’ is a Verb and a Noun.
“Stick” a Post to the Top!
When you blog in WordPress, your posts will display in reverse chronological order, with the newest first. However, you can take any blog post that you’ve written, and bump it to the top. Even if it’s an old one.
In WordPress, we call this creating a “sticky” post because you are sticking a post at the top of the page. I’ve created a video to explain how it works.
Why Make a Post “Sticky”?
There are a few reasons to use sticky posts. Bottom line is that “sticky” posts get more visibility and traffic! If you have an important announcement or post that you want to make sure people read, “stick” it to the top.
Similarly, use a “sticky” post to revive old blog posts. Creating content on a regular basis can be a challenge. Instead of coming up with new material, you could revive an old post and “stick” it to the top of your blog. Make sure that the post is still relevant, accurate, and of interest to your readers!
Sometimes, there are events happening in your business or in the world that make certain posts more relevant. In that instance, you would want to “stick” it to the top.
How to Make a “Sticky” Post
Making a post “sticky” is simple. All you need to do is check a little box in the WordPress editor, and it will stick the post to the front page. Then, when you want to “unstick” that post and put it back in its original spot in the list of your blog posts, just uncheck the box.
Go inside WordPress and find one of your older posts.
Click the edit button on the right where it says Visibility: “Public”.
Check the box that says “Stick this post to the front page” to make it a sticky post.
Go look at your site from the outside, and you will see that older post stuck to the top.
(I’ve added two screenshots below — one for Block Editor users and another for Classic Editor users as each editor has a different look.)
Many students ask me, “Can I have more than one “Sticky” post?” Sure! If you set three posts as “sticky” they will all three display at the top in the publication order (newest first).
Have fun with making your WordPress posts sticky!
For more tips on how to make sure your blog content is fresh and consistent, read my article on How to Schedule Your Blog Posts in WordPress.